Waterloo EDC Blog

Waterloo has more than 150 years of history in the manufacturing industry, and today the community is home to 1950+ manufacturing companies with 50+ developing technologies in robotics, hardware, aerospace and industry 4.0.

Necessity is the mother of invention, and Deep Trekker founder Sam Macdonald’s dive into underwater robotics brought that proverb to life: she wanted to explore...

Vidyard, creator of an innovative online video platform for business, is one of Waterloo’s most exciting scale-ups. It was one of Deloitte’s 2018 Fast 50 and Technology Fast 500 Fastest Growing Companies, and when the Impact Centre at the University of Toronto studied which Canadian businesses had the best chance of becoming a “unicorn,” Vidyard made that list too.

Founded in 2010 as a video...

Artificial Intelligence has already permeated the world around us, with such profound implications for the economy and society it can be classified as a second digital revolution, as powerful as the first.

Unlike programming computers with a detailed set of instructions, much of today’s artificial intelligence (AI) uses “machine learning” techniques to enable the software to “learn” from the...

In 2018, spending on digital ads topped $100 billion. The continued convergence of adtech, fintech and martech will open up even bigger opportunities for innovators and disruptors. Insticator, one of the newest additions to Waterloo’s tech ecosystem, is leading the way and is well-positioned to take a significant piece of that very large digital ad pie.

Insticator is one of the most exciting...